Agenda item

Cultural Strategy

Leanne Littlewood, Acting Head of Culture will provide a presentation in relation to the Cultural Strategy.

Minutes:

 

The Chair welcomed Leanne Littlewood, Acting Head of Culture to the meeting to provide the panel with an overview of the Cultural strategy.

In terms of internal facilities within culture, all are open after covid ; some are more successful then others and some are seeing the brunt of the cost of living.

 

In terms of Middlesbrough town hall:

         Town Hall: Community focussed activities Monday and Tuesdays continue with Commercial program the rest of the week. Sourcing program is challenging with less content available due to the pandemic and the continued pressure from the Globe scooping program that would once have certainly belonged at the Town Hall.

         Q1 the Town Hall delivered 36 shows and 49 workshops with 10,917. tickets sold

         Since the wedding brochure was launched in June 2021, 18 weddings and ceremonies have been booked.

         Reapplied to the Arts Council for NPO status which supports classical music development and engagement if successful it will bring us £250k a year for the next three years.  

Middlesbrough Theatre:

         Operates by the same staff as the town hall.

         Continues to provide a broad range of professional and amateur program.

         The hyper local audiences have returned as expected which can be seen in the Q1 attendance figures

         Middlesbrough Theatre: Q1 the delivered 49 shows with a footfall of 13193

         The theatre have added additional school performances for this year’s panto due to the high demand

Newham Grange Leisure Farm:

         First venue which reopened after Covid

         Q1 engaged 5540 in workshops

         Delivered 33 events

         Audience footfall of 30049

         New program out of hours starts with Moovies this summer – revenue intent and well received.

Parks and open spaces:

Council has been looked at ways to increase revenue, this has been done through the following:

 

Albert Park Snap shot:

         The Lawn Tennis Association (LTA) have in principle agreed to fund approximately £100k to refurbish the tennis courts at Albert Park and Pallister Park.

         Council was awarded £13,219.20 from the Holiday Activity Fund (HAF) to deliver a summer programme at Albert Park/Dorman Museum.

         Council have submitted an EOI with the Football Foundation to access funding to install Multi Use Games Areas in Middlesbrough. 

         Installing new Play equipment.

         Reinstating rowing boats and swans

         Fishing: Fish restocked so visitors can aim for a catch of the day (and throw it back again)

Park events:

         Lots of interest in Stewart park from external organisers

         Some residents were unhappy about the number of events and have objected to the licence applications made by third parties.

         In order to gage views, there was a drop in session consultation on 24 July 2022, where residents were given the chance to pop and speak directly to the Acting Head of Culture about any questions queries or worries they had about events.

Events:

         The Events team are on track to deliver/support more events in 2022 than they have every before including for example:

Away day festival /Local History Month (30 events) / Race for life / Pop up Mela /  Curious pop up / 6 Orange Pip Markets /  The May fair / The Killers concert / Jubilee celebrations / Armed forces day/ Circus extreme / Party in the park/ Commonwealth games Baton relay/ Glastonboro / Nagar Kirtan/ Class of 2022 / Mela / Taste of Africa carnival / Middlesbrough 10 K /Bark in the park/ Exchange square market/ Hit the bar/ Big Boro Book Bash/ The Arts weekender/ Pallister park fair/ Oktoberfest/90’s event / Rugby league world cup / Discover Middlesbrough (20 events) /Dino day / Eco Fest / Diwali / Cenotaph memorial 100 years / Remembrance day / laying of the first poppy / Xmas Parade and lights /Nightfall.

 

The Acting Head of Culture advised that there was partnership work being undertaken. The Middlesbrough Cultural Partnership was established in 2018 and is made up of around 25 local organisations, who all have the weight of voice regardless of size or status.

The Middlesbrough Cultural Partnership, with support from Middlesbrough Council developed the Investment prospectus, which details capital projects which are in the midst of being launched or those which would bring difference to the town i.e. CDI funding and partners. This looks at developing safes for cultural events , and includes:

         The Central Library – Middlesbrough Council

         Mima – Teesside University

         Platform Gallery – Platfrom Arts/Network Rail/Trans Pennine Express

         The Auxiliary- Auxilary Arts

         Exchange square- which has received two expressions of interest to hold events during November/December 2022.

This would bring development to spaces including for example; development of central library and mima, the Auxiliary (10,000 square foot warehouse) and within Platform arts and the railway station.

The panel learnt that the Council had been successful in the second stage of Arts Fund funding to develop the museums.

In terms of the cultural strategy, the panel were advised that a refresh was being developed, which would focus on the following:

Health and wellbeing

Council have initiated the development of a Arts in Health Strategy for the South Tees (launching Aug 22).

The aim of providing an evidence base that will leverage further investment into cultural program linked to public health and wellbeing.

Wellbeing network exists in South Tees that evidences 20% more referrals from Public Health and related council services than in 2021-22.

Place making and regeneration

To develop a creative approach to placemaking and regeneration in Middlesbrough which puts culture at the heart of the town's transformation

The cultural partnership will be further developed and sewn into the consultation processes we facilitate as a local authority

The delivery of all projects within the investment prospectus will be actively prioritised.

Connecting communities

To better understand the needs, interests, priorities and barriers of our communities through consultation and co-production, resulting in increased engagement in cultural and physical activity.

Embedding a cocreation ethos into all development program in line with ACE priorities.

Establishing or reneging with friends group networks across our venues museums and open spaces

Develop opportunities for YP to feed in and see real change from their contributions

Creative Economy

To grow Middlesbrough's creative economy through strategic partnerships internally with Regeneration/Economic Growth teams and externally with industry and sector partners.

There is a more coordinated approach to growing the sector by local government resulting in a greater appreciation of the importance of the creative sector economically.

Stronger co-ordination with central government bids, increase in affordable space for cultural, creative and physical activity organisations.

Young people

To create positive, engaging and sustainable opportunities for young people (0-25 years) to be active and creative.

Develop the NPO programs that  already support engagement and activities with primary and secondary schools

Offer to schools is widened to incorporate Parks alongside our other privately run venues so more children are exposed to careers in arts and physical activity.

Development of Internships and Arts apprenticeships.

Environment and sustainability

To champion environmental and sustainability practices in all Middlesbrough do.

Setting the example and leading from the front

Advocacy and training

Creative alternatives

Infrastructure

 

The Arts council maintains keen to work with communities and develop opportunities for all. An example of this is youth music, who work with the Links project or hard to reach groups. The youth group is brought to the town hall for the evening and entertainment is supplied. This allows Middlesbrough to talk to young people and gain their opinions, outside of the school setting.

 

Following the presentation, the panel wanted to ensure that there was a forward plan in place for the capital plan to ensure these were maintained.

A query regarding wedding capacity for the town hall, and in response, it was advised that the main hall holds 300 guests but could potentially be more if the wedding party used both rooms, however this would depends on the infrastructure.

In terms of culture, a panel member felt that there were very little opportunities for our children and young people to learn about the heritage of the town hall.

In response, the officer advised that two tours had been conducted with schools, and throughout the year, there are three events were offer opportunities to visit the town hall:

1.    Local History month

2.    Heritage week

3.    Discover Middlesbrough

The officer did however state these tend to be focused on adults, and focus on a subject e.g. democracy. However conversations have taken place with Cleveland Fire brigade to potentially have open days, which would incorporate history of the town hall and fire brigade. It was agreed more should be done with our children to educate them about their town and their heritage.

The Council do have a network of volunteers to undertake the tours, however number of volunteers are limited.

The officer was thanked for her presentation.